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    neurois · 7 min · Oct 2026

    Start With the Question, Not the Scanner: Phase 1 of a NeuroIS Study

    Most NeuroIS studies are won or lost before anyone puts on an EEG cap. The deciding moment is the first phase, when you choose the question.…

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    neurois · 9 min · Oct 2026

    What Is NeuroIS? One Definition and Three Examples

    When a new research field appears, one of the first things its founders need is a shared answer to a simple question: what is this field,…

    neurois · 10 min · Oct 2026

    Building Better Systems with the Brain in Mind: Neuroscience in Design Science Research

    Neuroscience is not only for explaining behaviour Most talk about NeuroIS, the use of brain and body measurements in Information Systems (IS) research, is about explaining…

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